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:: Ezine Ad Promotion ::


   You've likely come across ezines in your online experience. If you have not, an ezine is an electronic newsletter about a specific topic that is sent to subscriber's email inboxes. So, what is an ezine ad? It is simply an ad within an ezine publication. Why is advertising in someone's ezine a good idea? Because most ezines target a specific niche or group of people. If you place an ad in an appropriately targetted ezine you could make a lot of sales!

Like I alluded to above, if you are going to advertise in an ezine, make sure you choose an appropriate one to advertise in! Let's say, for example, that you wish to sell good quality water bottles. The best course of action would be to search for ezines that have to do with running, hiking, biking etcetera. Why? Because the people who subscribe to these ezines are probably hikers, bikers and runners themselves and very likely have the need for high quality water bottles!



KEY THINGS TO CONSIDER:

  • Only pay $1 to $3 per 1000 subscribers. Why? If you pay more, you may not break even. Remeber, not everyone who receives an ezine will read it, so you need to try and minimize costs. The only exception would be if the ezine was highly targetted and of high quality.

  • Make sure all subscribers of that ezine have opted in. This means that these subscribers had to actively join the ezine's subscription list and weren't just added illegally.

  • Pay for a top or sponsor ad. Why? Even though these ads cost more, it is likely that the top and sponsor ads get read more just because they're near the top of the ezine! You don't want your ad to be buried at the bottom of the ezine where dozens of other ads are!

  • Try and advertise in ezines that only have a few ads per issue. You don't want to advertise in ezines that have dozens of ads everywhere. In these ezines, the subscribers will rarely, if ever, look at any ads.



EZINE AD DIRECTORY:

  • To find ezines to advertise in, please visit the site below which lists large ezine directories.

    Ezine Directories



EZINE AD AUCTION:

  • Would you like to bid on ezine ads? You can now do that and get great deals at the site below:

    Ezine Ad Auction



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